TV Ratings: "House" & "LOST" Top DVR Shows
Nielsen has begun publishing weekly ratings for "time-shifted" DVR (digital video recorder) viewing for up to 7 days following the original broadcast and FOX's "House" and ABC's "LOST" are the highest rated shows in DVR homes for the week ending April 8.
Digital Video Recorders (DVRs) are advanced VCR-like systems which enable viewers to easily tape a television program, as well as pause live programming, fast forward and rewind.
Only 15-17% of television homes in the U.S. have DVR systems, either from a local cable or satellite system or from TiVo or Replay. For this reason these ratings gains are considered very impressive.
Although the networks will now be eager to include these ratings when setting up new advertising rates for the 2007-2008 season, the advertisers are cautious as about 50% of commercials are fast-forwarded during DVR playback.
Here is now the top-10 chart for the week ending April 8:
1. House (FOX) 2,74 million
2. LOST (ABC) 2,47 million
3. American Idol Tuesday (FOX) 2,46 million
4. CSI (CBS) 2,17 million
5. 24 (FOX) 1,95 million
6. Survivor: Fiji (CBS) 1,91 million
7. The Office (NBC) 1,82 million
8. Desperate Housewives (ABC) 1,63 million
9. American Idol Wednesday (FOX) 1,44 million
10. Prison Break (FOX) 1,36 million
A new chart will be published every Monday.
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