Will CBS Dare Put "Swingtown" On Air?
None of the new CBS shows is a hit (apart from "The Big Bang Theory's" tepid 9-million viewer following) so the network's attempt at developing edgier fare in an attempt to lure more of the 18-49 crowd is failing miserably. Following the collapse of "Viva Laughlin" the network is talking about the return to its conservative roots, so do they still have the guts to put a show about 70s swingers on air?
Last spring CBS announced a very unusual line-up of fall shows including the aforementioned musical series "Viva Laughlin," the supernatural vampire drama "Moonlight" and Latin soap opera "Cane."
None of these shows is a breakout hit, furthermore "Viva Laughlin" was this season's first scripted hour to get the axe. So is CBS going to follow up on its promise and launch the risky and sexually-charged midseason series "Swingtown"?
The show which may better fit CBS' corporate sibling Showtime (known for quality adult drama such as "Dexter," "Weeds" and "Californication") depicts 1970s couples reveling in sexual and social changes that introduced open marriages and swinging parties.
The network has already vowed to get back to what they do best - older skewing crime procedurals. But if fresh episodes of their signature dramas run out by early next year, they may just give "Swingtown" a shot and in strike atmosphere - the show may have a better chance at getting sampled.